The Name Is Jameson, Jameson Empire

When you are arguably [let the arguments commence!] the most well-known whiskey brand in the world [said in thundering MC voice intonation], the perks come fast and furious and one of those is the opportunity to sponsor film industry award shows such as the Jameson Empire Awards, a sort of second-tier [behind the BAFTA’s – let more arguing commence!] British-based award show associated with film magazine Empire. Naturally, it goes without much saying that a film like “Skyfall” should win a Jameson Empire Award because superspy James Bond should definitely be sipping a whiskey instead of a Heineken and it is probably neck-and-neck whether he should be drinking a whiskey or his signature drink, the vodka martini [let even more arguing commence!].

“Skyfall” took three trinkets at the Jameson Empire Awards for best film and director Sam Mendes winning best director as well as the film winning the Inspiration award.