jim beam

Out of the three most famous J's which is your favorite... and why? Jim Beam Johnny Walker Jack Daniels

I'm thinking about treating myself to a new bottle... I'm seeing all kinds of reviews, and most of them have Jim Beam VERY highly ranked. I find it odd because it's quite cheap when compared to other bourbons... Are there several types of "Jim Beam" bourbon as far as the quality goes? Like, is...