Blue Moon Promotes New Dry-Back January Non-Alcoholic Beer

Molson Coors-owned Blue Moon Brewing is promoting their Blue Moon Non-Alcoholic Belgian White — which debuted in December 2023 — for those abstaining from alcohol for the so-called Dry January but intending to reset in February 2024.

Beginning on January 12, 2024, for every six pack of Blue Moon Non-Alcoholic Belgian White that consumers purchase from January 12, 2024 through the end of the month, Molson Coors is providing a $12 rebate that can be used for a six pack of anything in the Blue Moon brand portfolio [20+ beers] next month by submitting a qualifying receipt by February 7, 2024, along with a rebate of up to five dollars for the requisite orange garnish.