Crown Royal Has Juicy Summer Plans
Canadian blended whisky Crown Royal has collaborated with Los Angeles-based apparel brand Juicy Couture for a new summer promotional campaign called ‘Crown Royal Pancake Palace’ to promote Crown Royal’s flavored whiskies – Apple, Peach and Blackberry – as well as other whiskies in their lineup.
The collaboration begins this weekend on August 3, 2025, in Chicago, with a pop-up experience where the two brands have created a co-branded, rhinestone-studded unisex tank top that will be available for purchase at the Crown Royal Pancake Palace event and online [while supplies last].
Both companies will make a $1 donation from every item sold to Women In Music, a non-profit organization dedicated to promoting awareness, equality and diversity for women in the music industry.
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