Kavalan Whisky Brand Gets Boost from Whisky Partnership
A partnership between Lotte Duty Free and King Car Group will support the expansion of the single malt brand into the international market. King Car is the maker of Taiwan’s popular Kavalan whisky. The South Korean giant will work the distillery to enter special markets.
The signing of the MOU took place on March 27, 2024, with Key Officials from Lotte Duty Free’s Merchandising Group and King Car Group’s International Business Division in attendance. High delegations from both companies included Lotte Duty Free Head of Merchandising Group Seung Kook Lee and King Car Group Head of International Business Cyndi Lin.
The partners are planning to open a flagship store of Kavalan within the downtown Seoul Lotte Duty Free store. They will also work on developing exclusive Kavalan products. In addition, they will expand overseas and open Kavalan stores at airports like Singapore Changi, Melbourne, Guam International, and Vietnam’s Hanoi Nội Bài International.
Kavalan Whisky Brand Expands on Whisky Partnership
In 2017, Lotte Duty Free featured Kavalan whisky for the first time in its domestic duty-free program. The retailer reported that sales of Kavalan expressions grew by more than 3,580% last year.
Lotte Duty Free Head of Merchandising Seung Kook Lee commented: “We plan to expand Kavalan whisky products to Lotte Duty Free’s main channels by establishing a strong cooperative relationship with King Car Group.
“We will continue to strengthen partnerships with global brands and product-buying competitiveness to provide Lotte Duty Free customers with differentiated lines.”
With over 700 medals at top spirits events since its opening in 2006, the Kavalan Distillery is considered a pioneer in the art of single malt whisky in Taiwan. Kavalan whisky brand is part of the King Car Group. The owner of the group, Tien-Tsai Lee, is a classical music enthusiast.
Many of the whiskies produced by Kavalan have names inspired by classical music. The first whiskey released by Kavalan was the Classic single malt in 2008. This was followed by other variants such as single cask Solist, Conductor, and Concertmaster
