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Robin Redbreast Comes Alive And Talks About Irish Whiskey

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Redbreast Irish whiskey has launched a new promotional campaign for their single pot still Irish whiskey that features an animated robin named Robin Redbreast and voiced by an Irish comedian.

The Robin Redbreast character is part of the brand’s history, first referenced in 1912, ‘Redbreast’ was a nickname given to the whiskey by the chairman of Dublin whiskey bonders, who was an avid birdwatcher. The robin symbol has been synonymous with the brand ever since.

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