Chivas Brothers Releases New Sake Whisky
Using Chivas Brothers whisky in combination with Japan’s Masuizumi sake brewery, Chivas Regal Takumi Reserve combines Chivas whisky with sake’s ‘unique and delicate’ flavors. Masuizumi is a Japanese sake brewery with headquarters in Toyama.
This product was made with casks previously intended for the brand’s last collaboration with Masuizumi, Line 8888. These ex-Chivas oak casks were filled with sake before they arrived back in Scotland for the final distillation.
Sandy Hyslop, director of blending at Chivas Brothers, said: “Chivas Regal Takumi Reserve represents new territory for Chivas, pushing the boundaries of craftsmanship to deliver a coveted spirit drink that blends the rich heritage of Scotch whisky with the diverse, internationally inspired palette of flavors found in premium sake.”
Chivas Brothers Partners With Sake Brewery Masuizumi
A ‘velvety, rich’ profile is noted in Takumi Reserve, which is enhanced by the ‘delicate freshness of juicy pears’ that give it a sweet, crisp note. Additionally, the taste is enhanced by notes of cloves and nutmeg that add warmth and aromatic complexity.
The Chivas Regal Takumi Reserve is available for purchase in Japan, Taiwan, the Philippines, and Cambodia for $50 per bottle.
Impressively, Chivas Brothers reported a 1.2% drop in sales for the year ending 30 June 2024 but gained a share in 50% of its focus markets. The brand recently entered the world of sports with a multi-year global partnership with Arsenal FC.
Scotch whisky distiller Chivas Brothers was founded in 1786 and is now owned by Pernod Ricard. Its home is the Strathisla distillery at Keith, Moray, in Speyside, Scotland, and is the oldest continuously operating Highland distillery.
John Chivas and James Chivas, born in 1814 and 1810, were two of fourteen children born to Robert and Christian Chivas. The family resided on a remote Strathythan farm in Aberdeenshire’s Ellon Parish. The two brothers worked together in the creation of a drink and beverage distribution before starting to produce whisky.