Glenmorangie Named As Official Whisky Of Formula One
Glenmorangie has been named as the official whisky of Formula One as part of a 10-year collaboration between Glenmorangie’s parent company LVMH (Louis Vuitton Moët Hennessy) and Formula One beginning in 2025. Formula One and Glenmorangie will celebrate the collaboration this at the 2025 British Grand Prix to be held this Sunday (July 6) at […]
Richard Hammond Debuts Hawkridge Whisky
Former “Top Gear” and “The Grand Tour” co-host Richard Hammond has finally joined the alcohol-fueled fray with his former tormentors from both those shows with his collaboration with Hawkridge Distillers to produce both a gin and a single malt English whisky, called Ratio Gin and Iron Ridge whisky. Hawkridge Distillery is located in Berkshire, England. […]
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Evan Williams Unveils American Hero Bottle For Memorial Day
Evan Williams Bourbon is saluting American veterans with a custom red, white and blue edition of Evan Williams Black Bourbon featuring the heroic stories of 10 military veterans. Evan Williams is an American-made and American-owned bourbon brand. The American Hero Edition bottle features custom labels showcasing the individual stories of the ten Evan Williams American-Made Heroes on one side. Evan Williams is also extending the program by inviting others to […]
The Great 2016 Whiskey Chaser Taste Test
The people [we are assuming they are people and not robots] at BuzzFeed have released the results of their whiskey chaser taste test and they are mostly a predictable lot…
A Bottle Of Macallan 450 For $35,000?
You may require an explanation – there is one – sort of…
Meet Miss Whisky – Georgie Bell
Miss Whisky is Georgie Bell and she is in Nairobi, Kenya, to promote whisky for spirit industry giant, Diageo…
Henry Westons Vintage Cider Has Character
UK-based cidermaker Henry Westons has released a new television advertisement promoting their Henry Westons Vintage cider. The animated television ad features a combination Monty Python/steampunk style depicting a giant automated apple picker with a long mechanical arm and one giant, white-gloved hand that drops the apples onto a small conveyor belt. The ad then cuts to Henry, sipping from a ladle, testing the cider while the giant white hand on […]
Neil Patrick Harris Appears With A Lawyer On Behalf Of Heineken Light
Neil Patrick Harris is extolling the virtues of Heineken Light with a lawyer – well, not really…
Drake Drinks Virginia Black With Jimmy Fallon
Musical artist Drake’s new whiskey – Virginia Black – made an appearance on The Tonight Show Starring Jimmy Fallon…
Lucky For You Friday The 13th Is World Cocktail Day!
It is your lucky day because today – Friday the 13th – is World Cocktail Day! Sure, for some people, every day is World Cocktail Day but it has its official day today. Celebrate World Cocktail Day with some cocktails of your choice. If you are looking for some suggestions, then WC is at your service with some non-whisky alternatives [since you already know your favorite whisky cocktails]… Lemony Thicket […]
Johnnie Walker Goes Green And Visits The Islands
Johnnie Walker has a new whisky on the block – Johnnie Walker Island Green – a new blend of Scotch whisky that embraces the style of individual mature malts from the four main whisky regions of Scotland with added prominence given to island malts. Johnnie Walker Island Green will be available exclusively in travel retail outlets globally for $60 per bottle beginning in July 2016.
Sagamore Spirit Entered In 2016 Preakness Stakes
Sagamore Spirit – new brand of rye whiskey from Kevin Plank [CEO of UnderArmour apparel brand] has been deemed as the exclusive rye whiskey for the annual running of the Preakness Stakes, the second leg of the horse racing triple crown at Pimlico Race Course in Maryland on May 21, 2016. While other whiskies will be sold at the race course throughout the racing weekend, only Sagamore’s Straight Rye Whiskey […]
Heineken May Enter Formula One Market
While Budweiser is temporarily changing the name of their beer to ‘Merica, Dutch brewing giant Heineken is setting their sights on the international market by aligning themselves with Formula One racing. Although it has not yet been confirmed, Heineken is set to enter Formula 1 as a major series sponsor in a five-year deal believed to be worth $150 million American dollars. According to unconfirmed reports, the agreement is said […]
Bud Changes Its Name To America And Its Not An April Fool’s Day Joke
Budweiser has changed their name to America. Yes it is true…or at least it will be true in a couple weeks. Only the name will change, however, as the graphic design remains the same as will – we must assume – the actual beer in the bottle/can. Among the changes scheduled in wording: ·“King of Beers” changes to “E. Pluribus Unum” ·“The World Renowned” changes to “Land of the Free” […]
Hennessy Salutes The Piccards
Hennessy is likely trying to get you to equate their cognac with the accomplishments of the Piccards – a father-son exploration duo – but whether you make that connection or not, the cinematic-style advertisement associated with their product is impressive…
Suntory Makes Its Beer Faster Than A Speeding Bullet
Spirits and beverage industry giant, Suntory, has released 15 new beer cans for their “The Premium Malt’s” – a German Pilsener style beer brewed in Osaka – that each feature a popular Shinkansen model bullet train that run on the nation’s extensive high-speed rail networks. Additionally, the cans will also feature well-known landscapes and tourist spots that can be found on each train’s local route. The 11.8-ounce cans will be […]
WhistlePig Launches Vermont-Oaked 15-Year-Old Rye
WhistlePig has launched their 15-Year-Old rye whiskey which has been aged 15 years before being finished in Vermont White Oak. Kentucky-bred oak trees – where most whiskey is aged – have fat wood rings, whereas Vermont oaks have tight wood rings, allowing more flavor and depth into the whiskey. The WhistlePig 15-Year-Old features a mash of 100% rye and is bottled at 46% alcohol content [92 proof]. The whiskey is […]
Vulson Releases An Old Rhino
Vulson has released an Old Rhino Rye – a 100% organic rye whisky aged for four years. Vulson Old Rhino Rye is aged for one year in French new oak casks and then an additional three years in Cognac casks. Vulson Old Rhino Rye is then bottled at 45% alcohol content [90 proof]. Vulson Old Rhino Rye is said to have notes of mint, pear and gingerbread. Vulson Old Rhino […]
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