Santa Fe Spirits Rebrand Line of Whiskies

New Mexico-based American single malt producer Santa Fe Spirits has re-branded some of their whiskies – replacing their line of Colkegan single malts with a new look and name – The Original Santa Fe Whiskey – in an effort to elevate sense of terroir and regionality.

Santa Fe Spirits was founded in 2010 by Colin Keegan, then subsequently purchased by Stockwell Reserve, a cooperative of craft distilleries, in April 2024.

Santa Fe Spirits currently produces six whiskies in total, including a bottled-in-bond, cask strength and Pedro Ximénez finished, in addition to their flagship mesquite smoked whiskey.