A Very Very Old Fitzgerald 18 Year Bourbon was auctioned off for $71,375 late last month via auction house Unicorn Auctions. The Very Very Old Fitzgerald 18 Year Bourbon was dubbed a so-called “Blackhawk Bourbon” as it was part of a collection of bourbon from the Chicago-based Wirtz family, owners of the National Hockey League’s […]
Colorado-based Woody Creek Distillers is becoming the official partner of a National Hockey League (NHL) team and, inexplicably, it is not the Colorado Avalanche – it is the Minnesota Wild. The new partnership with the Minnesota Wild will include exposure through in-arena signage, game sponsorship, virtual broadcast signage, and social media features. Woody Creek Distillers, […]
The National Hockey League’s Arizona Coyotes have agreed to a naming rights deal with California-based whiskey brand, Wicked Tango Whiskey – most noted for their Wicked 87 American Light Whiskey and Wicked Lightning Moonshine – on an outdoor terrace in the team’s Gila River Arena facility in Phoenix. From now on, the official Wicked Tango […]