Budweiser Begins Super Bowl Ad Parade With Stable Teaser
The Super Bowl advertising parade has begun and Budweiser is hitching up their iconic Clydesdales for a teaser entitled “Stable” where it appears they will be joined by a yet-to-be-revealed-but-definitely-not-a-horse-and-likely-dalmatian-puppy smaller addition to the stable.
In the Budweiser teaser, five Clydesdales stand shoulder to shoulder in a stable – as horses do in stables – when their shoulder-to-shoulder stable standing session is interrupted by the rattle of a metal bucket sliding along the ground with some sort of small creature underneath.
A message –“Heads will turn” — then appears, hinting at the upcoming reveal during next month’s Super Bowl. The new ad marks the 48th year the Clydesdales have been featured in Budweiser’s Super Bowl advertising.
Additionally, Budweiser is also commemorating its 150th anniversary with a limited-edition Heritage Can Series 12-pack – available nationwide – and will be accentuated by Budweiser’s 150 Sweepstakes, which gives consumers a chance to win an opportunity to attend the official 150th birthday celebration at the St. Louis Brewery. Consumers can enter through April 1, 2026, by scanning the QR code featured on signs and promotional materials in-store or on the contest website.
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