Idris Elba Meets Stella Artois For A Summer Vacation
Stella Artois has employed Idris Elba to talk about summer vacations…
Stella Artois has employed Idris Elba to talk about summer vacations…
Johnnie Walker would like the venerable classic whisky highball cocktail to make a comeback and become the trendy drink for 2020 and, towards that end, JW has created a campaign this month to re-introduce the cocktail to consumers around the world. Johnnie Walker has already promoted the highball cocktail at festivals and through their partnership […]
A fire – believed to have been caused by lightning – has burned a reported 45,000 barrels of bourbon at two Jim Beam warehouses in Kentucky. Fire officials reportedly made the decision to allow the fire to burn through the warehouses to avoid water contamination.
Would you like some beer with your lime peels and prickly pear cactus? Michelob Ultra Infusions is a low-calorie [95] light beer [five grams of carbohydrates] flavored with lime peels and prickly pear cactus and Michelob has launched an ad campaign featuring three-time Olympic Gold Medalist beach volleyball star Kerri Walsh Jennings. Michelob Ultra is […]
Anheuser-Busch has gone to bat for women after receiving negative comments directed at their Lime-A-Rita [and other flavors] margarita-flavored malt beverage product. Calling the campaign #NeverApologize, the campaign responds to negative comments made about the “Rita” products online and makes an effort to discount the labeling terms used to describe women in connection with the […]
Kronenbourg has employed former professional footballer Eric Cantona [Manchester United] to announce that he is going to space to prove that Kronenbourg is ‘Le Taste Supreme’ in the entire universe. Behind the scenes training videos of Cantona prepping him for his trip to space will be shown on Kronenbourg’s website (www.k1664.co.uk ) as well as […]
Miller Lite is producing the “Cantroller” for video game enthusiasts who also like to drink beer. Comedian Eric Andre will help launch Miller Lite’s “Cantroller” – which will be exclusively available on June 12, 2019 in Los Angeles, coinciding with the E3 [Electronic Entertainment Expo] 2019, the nation’s largest gaming conference. Participants can play against […]
June is the wedding month and Busch is preparing for the onslaught of weddings by making a trio of offers – the so-called “Busch Guy” to officiate, a gift of $25,000 “to focus on the things that really matter” [like a frickin’ sweet boat?] and a “full supply” of Busch beer for the nuptials. Busch […]