Diageo-owned Crown Royal has enlisted former Nirvana and current Foo Fighters musical artist, Dave Grohl for their upcoming Super Bowl commercial in which they thank Canada for a myriad of inventions. Grohl – who is not Canadian – proceeds to rattle off a list of artists, domestic items, foods, sports and gadgets originating in the […]
Heineken has released a promotional campaign for their Island’s Edge stout, which they are touting as “less bitter” than normal stout. The Island’s Edge promotional campaign employs a logical venue – a typical Irish pub – that has pub customers proclaiming that Island’s Edge is “just less bitter” which then turns into various pub customers […]
Whyte & Mackay has released Whyte & Mackay Triple Matured along with a promotional video featuring the blended Scotch whisky’s distinct triple maturation process. Whyte & Mackay plans to have the promotion run during programming for the 2022 French Open and current Formula One racing season.
Actress Blake Lively [“Sisterhood of the Traveling Pants” and “Gossip Girl”] has released the first promotional video for her line of sparkling low-calorie mixers called Betty Buzz, which was originally released in September 2021. Lively’s Betty Buzz line-up offers five flavors – Tonic Water, Sparking Grapefruit, Meyer Lemon Club Soda, Sparkling Lemon Lime, and Ginger […]
Eugene, Oregon-based Wolf Spirit Distillery has released their Puncher’s Chance® Bourbon in conjunction with the company’s first-ever television spot – entitled “Take Your Shot” – in their role as the official bourbon of the Professional Fighters League (PFL). Wolf Spirit Distillery was founded in 2017 in a building which formerly housed a laundromat in Eugene […]
Diageo-owned Johnnie Walker – global purveyor of blended Scotch whisky – is promoting their spirit by imploring consumers to ‘Keep Walking’ as more bars and pubs open up worldwide in emerging from the Covid-19 pandemic. The video promotion features a mash-up of famous songs including Run DMC and Aerosmith’s “Walk This Way”, Loretta Lynn’s “These […]
Michelob Ultra will be putting on a happy face for this year’s Super Bowl despite parent company Anheuser-Busch InBev’s decision to bow out an advertisement of their flagship Budweiser brand from the game – the first time in 37 years – and replace it with an Ad Council PSA about the current Covid-19 coronavirus pandemic. […]
Heineken knows the omnipresent Stay-At-Home orders are a drag but there can be some humor to be found during all the lockdowns – as depicted by this commercial for Heineken which shows the trials and travails of shooting your own videos as we endure life during quarantine…