Redbreast Collabs With Toronto Film Festival
Single pot still Irish whiskeymaker Redbreast collaborated with the popular Toronto International Film Festival (TIFF) to become their official whiskey partner, signing a two-year agreement for the 2025 and 2026 TIFF festivals. Redbreast will promote themselves and so-called hidden cinematic gems with their ‘Redbreast Unhidden’ promotional campaign showcasing films at TIFF 2025 and 2026. Redbreast’s […]
Chivas Touts Tour
Chivas Brothers, along with Midleton Very Rare are hosting a five-day Grand Whisk(e)y Tour, which takes 10 guests via private jet to Ireland and Scotland [with accommodations] from October 6-10, 2025. The Grand Whisk(e)y Tour takes the guests to three distilleries that produce Royal Salute, Chivas Regal, The Glenlivet, and Midleton Very Rare. The tour […]
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Coors Light Is Made To Chill
Coors Light goes straight for the Millennial/Gen Z jugular with a new campaign with their new “Made to Chill” campaign. The sales of Bud Light and Coors Light — the two biggest beer brands in the U.S. — are both down this year, Bud Light slumping at 5.7% and Coors Light not much better with their minus 2.5%. But Coors Light is attempting to stop that slide with a trio […]
Parker’s Heritage Collection Has A Rye
Parker’s Heritage Collection has added a rye – Parker’s Heritage Collection Heavy Char Rye Whiskey – to their collection dedicated to supporting ALS [amyotrophic lateral sclerosis] research and patient care. Parker’s Heritage Collection Heavy Char Rye Whiskey has been aged in charred barrels for nearly nine years, bottled at 52.5% alcohol by volume [105 proof]. Parker’s Heritage Collection Heavy Char Rye Whiskey is being made available for $150 per 750ml […]
Teeling Debuts Chinkapin Oak Cask-Finished Whiskey
Teeling has released Irish whiskey finished in chinkapin virgin white oak casks from Eastern and Central North America. Chinkapin oak is also known as yellow chestnut oak, rock oak or yellow oak and its straight wood was used by early pioneers to make thousands of miles of fences in the states of Ohio, Kentucky and Indiana as well as fuel for the steamships that ran from Pittsburgh to New Orleans […]
SDCC 2019 – The Walking Dead Get Their Own Whiskey
The Walking Dead will receive their own whiskey by Spirits of the Apocalypse [a collaboration between lumbering spirits behemoth Diageo and Skybound Entertainment, the company responsible for producing the comic book of the television series]. The new whiskey – The Walking Dead Kentucky Straight Bourbon Whiskey – was announced at the 2019 San Diego Comic Con. The Walking Dead Kentucky Straight Bourbon Whiskey has been bottled at 47% alcohol by […]
Woodford Reserve Brings Wheat Whiskey To The Party
Woodford Reserve is introducing Kentucky Straight Wheat Whiskey to their array of popular Bourbon spirits. Woodford Reserve Kentucky Straight Wheat Whiskey is made with 52% wheat, 20% malt, 20% corn and 8% rye, bottled at 45.2% alcohol by volume [90.4 proof] and is said to contain notes of cinnamon, coconut and spicy apple. Woodford Reserve Kentucky Straight Wheat Whiskey is being made available worldwide for $35 per 750ml bottle.
Dadgum! Oak & Eden Has Beer-Finished Whiskies
Oak & Eden Ale Series features a pair of beer-finished whiskies – Rahr Soaked Malted Oak and Rahr Soaked Hopped Oak – with beer supplied from Texas-based Rahr & Sons Brewery and each whiskey bottled with a five-inch spiral piece of American oak. The Oak & Eden Rahr Soaked Malted Oak consists of Bourbon bottled at 45% alcohol by volume [90 proof] with a heavily toasted American oak spire soaked […]
Jameson Showcases Triple Triple
You have heard of a double-double? Well, Jameson is releasing their Triple Triple – a triple-distilled and blended Irish whiskey derived from a combination of ex-Bourbon and Sherry casks, along with fortified wine casks from Malaga, Spain. Jameson Triple Triple has been bottled at 40% alcohol by volume [80 proof] and is said to contain notes of cinnamon, citrus, pear and spice. “Jameson Triple Triple is being made available for […]
Copper & Kings Brings Bourbon Barreled Brandy
Copper & Kings has released a limited edition brandy they have called Way Up West – which has spent 30 months in both a bourbon and American single malt whiskey barrel. Copper & Kings Way Up West is derived from a blend of Chenin Blanc, French Colombard and Muscat brandy grapes grown in the Pacific Northwest and bottled at 54% alcohol by volume [108 proof]. Copper & Kings Way Up […]
The Macallan 72 Goes On The Block
The Macallan 72 Years Old – a 72-year-old single malt bottled in a Lalique crystal decanter – is on the auction block from Just Whisky auctioneers in Scotland. The Macallan 72 Years Old in Lalique – The Genesis Decanter was released last year to celebrate the June 2019 opening of the new Macallan distillery and is limited to 600 decanters worldwide. Just Whisky is recognized as the top auction for […]
Eric Cantona Returns From Space
Former French footballer Eric Cantona was sent to space to prove that Kronenbourg 1664 was ‘le taste supreme’ in the universe and he has returned from space…or more accurately, the famous dance party haven of the Space nightclub in Ibiza…
Jack Daniel’s Does The Beer Barrel Whiskey Polka
Jack Daniel’s adds to their limited edition Tennessee Taster’s Series with the release of Barrel Proof Rye and Reunion Barrel #2. Jack Daniel’s Barrel Proof Rye – the first rye in the series – has been bottled at 63.8% alcohol by volume [127.6 proof] (63.8% abv) with a 70% rye grain bill and is said to contain notes of fruit and toasted oak. Jack Daniel’s Reunion Barrel #2 has been […]
Westward Goes East
Portland-based Westward has gone east – Singapore, specifically – with their newest American single malt whiskey. Westward Whiskey is bottled at 45% alcohol by volume [90 proof]. After a successful launch in Australia, Westward Whiskey is being made available in selected restaurants and bars in Singapore.
Tomintoul Celebrates Ronnie’s Jazz Club With Special Edition Whisky
Tomintoul is celebrating the 60th anniversary of Ronnie’s Jazz Club in London with a special edition 12-year-old Scotch whisky blend. Ronnie’s Tomintoul blend uses single malt from Tomintoul, was aged in a sherry cask, bottled at 43% alcohol by volume [86 proof] and is said to contain notes of dried fruit, peat and smoke. Only 1,000 bottles of Ronnie’s Tomintoul Scotch is being made available worldwide for $95 per bottle.
Idris Elba Meets Stella Artois For A Summer Vacation
Stella Artois has employed Idris Elba to talk about summer vacations…
Johnnie Walker Is Highballin’ For 2020
Johnnie Walker would like the venerable classic whisky highball cocktail to make a comeback and become the trendy drink for 2020 and, towards that end, JW has created a campaign this month to re-introduce the cocktail to consumers around the world. Johnnie Walker has already promoted the highball cocktail at festivals and through their partnership with Formula One, but the new campaign will add out-of-home, digital, experiential, in-bar and in-store […]
Prohibition Began 100 Years Ago – Have Some Remus Volstead Bourbon To Celebrate Its Demise
It has only been 100 years since Prohibition began – and was repealed 14 years later – in the USA. To celebrate Prohibition’s demise, there is a limited edition Bourbon – Remus Volstead Reserve Straight Bourbon Whiskey – from the MGP distillery in Lawrenceburg, Indiana. Remus Volstead Reserve is simultaneously named after bootlegger George Remus and the Volstead Act [as Prohibition was called informally]. Remus Volstead Reserve is made from […]

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