Kentucky-based spirits giants Brown-Forman and Sazerac have reportedly entered into exploratory talks – though neither company has confirmed or denied the potential development. Brown-Forman’s portfolio includes such popular brands as Jack Daniel’s Tennessee Whiskey and Woodford Reserve Bourbon while Sazerac owns the Buffalo Trace distillery along with popular brands George T Stagg and Eagle Rare. […]
Sazerac – owner of Fireball brand whiskey liqueur – has partially won a trademark lawsuit filed in the European Union against the Saudi Arabia-owned LIV Golf tour that had alleged LIV Golf’s trademark application for ‘Fireballs GC’ could be confused with Fireball Cinnamon Whisky brand, for which it holds the trademark ‘Fireball’. Fireballs GC is […]
Sazerac Company has released a trio of small batch Sazerac de Forge & Fils Cognac – XO, Grande Champagne Vintage 2000 and a 50-year-old Cognac. Sazerac’s Cognac is linked to the legacy of the 1782 domaine founded by Bernard Sazerac de Forge which originally shipped cognac to America and help create the Sazerac cocktail in […]
Kentucky-based Barton 1792 Distillery has released 1792 – a Cognac cask-finished bourbon. Barton 1792 Cognac Cask Finish was first matured in American white oak barrels, then finished in French Cognac casks for a minimum of six months before being bottled at 47.5% alcohol by volume [95 proof] and is said to contain notes of apricot, […]
Buffalo Trace Distillery-owned Sazerac has joined the Irish whiskey fray with their inaugural Irish single malt, Garavogue, via their Hawk’s Rock Distillery [previously known as the Lough Gill Distillery in Ireland, which had produced Athrú Irish whiskey]. Garavogue gets is named after the river that flows past the distillery. Sazerac’s Garavogue 20-year-old Irish Whiskey is […]
Sazerac is joining the many corporate firms which have decided to assist in the recovery efforts from the recent wildfires in the Los Angeles area. Sazerac’s assistance will come in the form of a fundraiser offering consumers the chance to buy “Buffalo Trace Distillery’s most sought-after bourbons.” Sazerac says that 100% of the proceeds from […]
Sazerac Company, Inc. – the makers of Fireball Cinnamon Whisky – are facing a proposed class action lawsuit that alleges the branding of its Fireball Cinnamon beverage is misleading, as it is nearly identical to the branding of the company’s signature Fireball Cinnamon Whisky, except the Fireball Cinnamon product does not contain whisky. The labeling […]
Sazerac-owned brand Sheep Dog is sending their peanut butter-flavored liqueur across the pond to the UK. Sheep Dog Peanut Butter Whiskey Liqueur was bottled at 35% alcohol by volume [70 proof] and is said to contain notes of butterscotch, caramel, coffee, peanut butter [duh] and vanilla. Sheep Dog Peanut Butter Liqueur is recommended [by Sazerac] […]