Coors Goes For Goooaaalll In World Cup
Molson Coors brought out Andrés Cantor – the man noted for his familiar call of “Gooooal!” during football matches for their newest promotional campaign. “The Coooors Call” has Andrés Cantor at a packed bar during a World Cup match ordering his Coors in much the same fashion as he announces a goal during a broadcast […]
Johnnie Walker Goes Azure For Travel Retail
Johnnie Walker has released Johnnie Walker Blue Label Azure – a new version of their Blue Label blended whisky – for global travel retail venues. Johnnie Walker Blue Label Azure differs from the Blue Label with a blend of whiskies emphasizing so-called “coastal” notes, which are said to be citrus, orchard fruits and gentle smoke, […]
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The Sassenach Whisky Brand Wins Another Gold
The Sassenach whisky brand has followed up on its double gold win in the San Francisco World Spirits Competition with a first-place win at the Master of Malt Whisky Championship. The whisky which is produced by Heughan’s Great Glen Company, won more than 76% of the votes cast by some 35,000 members. Last year the whisky brand was honored with a double gold in San Francisco. The Sassenach whisky was […]
Benriach Unveils A Pair Of 40’s
Speyside distillery Benriach has released a pair of 40-year-old single malts – The Forty and Forty Octave Cask Matured. Benriach The Forty was matured in peated casks, bottled at 43.5% alcohol by volume (87 proof) is said to offer notes of dark chocolate, grapefruit, orange, peach, plum and red apple. Benriach The Forty Octave Cask Matured was matured in small octave casks [an eighth of the size of a regular […]
How AI Can Inspire Greater Whisky Tastes
As artificial intelligence technology, AI, invades more industries, the whisky and spirits creation has been leading the way. Distilleries and bottlers employ the latest technology to better produce flavors and link personal tastes to consumer profiles. Way back in 2019, long before the web burst aflame with AI chatter, the first AI-generated whisky was already made. In 2019, the Swedish distillery Mackmyra produced the renowned Intelligens. The company worked alongside […]
Buffalo Trace Honors Grandpappy Weller With New Daniel Weller Range
Buffalo Trace Distillery has honored Daniel Weller – the ‘forefather of American whiskey’ and grandfather to William Larue (WL) Weller, who was the first to sell a wheated bourbon in Kentucky – with a new range of bourbons showcasing wheat varieties. Buffalo Trace plans to launch a new limited edition entry every other year in the newly created series. It was actually Daniel’s father, Johannes Weller, who started the Weller […]
Another Whisky Championship Upset by a Yorkshire Distillery
2023 has been the year of unprecedented novelties in the global whisky competitions with new, upcoming spirits dethroning established distilleries. In this instant, Spirit of Yorkshire’s Whisky won seven of the 19 gold medals at the 2023 World Whisky Masters Competition. According to the World Whisky Magazine, Spirit of Yorkshire’s Whisky Distillery entered seven brands into the Europe (excluding Ireland and Scotland): Single Malt category, which awards the top 26 […]
House Of Suntory Has Hakushu And Yamazaki 18 Year Olds For 100th Birthday
The House of Suntory has released both Hakushu 18 Year Old Peated Malt and an 18-year-old Yamazaki whisky aged in mizunara oak casks as part of their 100th anniversary celebration – Suntory was founded in 1923 by Shinjiro Torii who started making whisky at the Yamazaki distillery, located near Kyoto in Japan. 50 years later, Keizo Saji founded the Hakushu distillery in 1973, located in Hokuto. House of Suntory Yamazaki […]
Amber Lane Is a New Award Winning Whisky
Until this year, 2023, Amber Lane whisky distillery was an unknown creator of fine spirit. Suddenly in less than a year, it has become a top whisky producer outperforming world single malt giants. Amber Lane Whisky Storms the Competition As whisky enthusiasts, owners, master distillers, and the press gathered to celebrate the best whiskies from the top countries worldwide, they expected renowned names and lifelong tastes. Disappointingly, these were not […]
Beam Suntory Combines Whisky From Three Regions To Produce Ardray
Beam Suntory has created a new three-region blended Scotch called Ardray that combines malt and grain whiskies from the Highlands, Lowlands and Islay Scotch whisky-producing regions of Scotland. Beam Suntory owns the Ardmore, Auchentoshan, Bowmore and Laphroaig Scotch distilleries and, in a collaboration with Scottish spirits company Edrington [owner of Glenrothes, Highland Park and The Macallan], produced Ardray. Beam Suntory Ardray was bottled at 48% alcohol by volume [96 proof] […]
Tasmanian Whisky Dream Almost Clipped Scotland
Unknown to most whisky enthusiasts, Tasmania entered into the spirit business ahead of Scotland. The Australian town would have become the world’s largest whisky distillers were it not for colonial politics and fear of insufficient supplies. As early as 1822, Tasmanians received a green light to produce single malt whisky commercially. The colonial governor at the time, Lachlan Macquarie, was convinced that the colony would make whisky one way or […]
Bladnoch Releases The Dragon
Bladnoch – Scotland’s oldest privately-owned whisky distillery – has released five single malts that will comprise what they are calling The Dragon Series [a reference to the dragon curve, a mathematical term for a fractional curve]. Bladnoch I in the Dragon Series is called The Field [relating the journey from field to distillery], was matured in re-fill bourbon casks, bottled at 46.7% alcohol by volume [93.4 proof] and is said […]
Emperador Boasts High Performance Thanks to Whisky Portfolio
Driven by a high-performing whisky sales outlook, Emperador reported a healthy mid-year revenue growth. The company leaned on the strong sales of its whisky portfolio to note double-digit growth this year. In an impressive report on its revenue, Philippine liquor distillery Emperador revealed that its revenue soared 11 percent to S$742 million in the first half of this fiscal year. up from a year ago, as its global whisky arm […]
Japnese Whisky Fuji Expands to European Markets
In a bid to expand its top whisky, Japanese distillery Kirin has contracted the services of French distributor and distillery, Pernod Ricard. The agreement with Kirin Brewery Company will propel the distribution of its Japanese whisky brand, Fuji, in Europe. According to a spokesperson from Kirin, the distribution deal came into effect last July 2023, granting Pernod Ricard the distribution rights for the Fuji brand in 13 European markets, including […]
Fettercairn Has New 18-Year-Old
Fettercairn has released the 2023 their annual 18-year-old limited edition single malt. 2023 Fettercairn 18 Year Old was finished in 100% locally-sourced Scottish oak barrels, bottled at 46.8% alcohol by volume [93.6 proof] and is said to offer notes of almond, cacao, guava, passionfruit and vanilla. 2023 Fettercairn 18 Year Old is being made available in France, Germany and the UK for $275 per bottle.
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